Your 24/7 Digital Credit Department
Give your customers credit offers in under three minutes.
Traditional equipment lending is stuck in the past
Wastes time and is full of hassles
Back and forth emails and phone calls with lenders and declines due to poor credit means your sales cycle drags out and you’re babysitting financing rather than closing sales.
Jeopardizes control of the sale
When you hand your customer off to a third party for financing, you effectively let them “leave the lot” and lose some control of the sale, subjecting them to outside influences and other agendas.
Leaves money on the table
Your lenders are incentivized to mark up the purchase price with financing which could mean the lender sales person is making more than your company. Not cool.
Creates unnecessary risks
State and federal privacy requirements are getting more and more stringent. Credit applications that are not private, secure, auditable, and compliant can create alarming legal and financial exposure.
Are your equipment lending practices stuck in the past?
Take the Dealer Financing Program Assessment to find out …
Change your equipment lending process to cut out the middle man, close more deals, and do so faster.
Transform your finance process into a strategic advantage.
Pre-approve prospects
Soft credit check your prospects (without their SSN) so you’ll know exactly who you’re dealing with and how to engage them.
Get financing in 3 minutes
Have your customers fill out a single application online and receive three offers from different lenders in under three minutes. SEE A DEMO.
Available anytime, anywhere
Use DCR to get financing at point of sale so you can close deals 24/7, even at trade shows and on the weekend.
We believe equipment companies shouldn’t have to be stuck with outdated financing methods that slow down their sales cycle, cause them to lose control of the process, and create unnecessary risk.
That’s why our team of equipment finance veterans built Dealer Credit Resources platform.
With DCR, you’ll optimize your sales process and shorten your sales cycle, making it possible to increase your volume with the same amount of resources.
Customers will love you for it and competitors won’t know what hit them.
“It sometimes took days to get customers financing. Because of DCR, we have a 24/7 digital credit department and we now complete the entire financing process in minutes, with no back and forth between the customer and bank. We’re closing more deals in less time.”
testimonial two
“It sometimes took days to get customers financing. Because of DCR, we have a 24/7 digital credit department and we now complete the entire financing process in minutes, with no back and forth between the customer and bank. We’re closing more deals in less time.”
Testimonial one
How It Works
Enroll in DCR
Once you enroll, you’ll receive a custom application link. We can also help you embed it on your website and/or quote for a private-label look and feel.
Customers apply for financing online
Instead of filling out a paper application for each lender, your customers apply with your link anytime, 24/7. Within three minutes or less, they receive three or more offers from the best lenders in the industry, then simply select an offer.
You track the process
Through your online vendor portal, track the process of your customers funding. Be the first to know in each stage – no phone calls or emails to or from lenders.
It’s really that simple. To see DCR in action for your self, schedule a demo today.
FAQs
Is DCR a direct lender?
No, DCR is not a lender at all. We are simply a marketplace that brings consumers, lenders, and equipment companies together on an easy-to-use, web-based platform. Our goal is to create a win-win-win for all parties.
What’s involved in switching to DCR?
It’s easy. Once you enroll, you’ll receive a custom application link for your company. Instead of giving customers your old application, give them your custom link. We can also help you embed it on your website and/or quote for a more private-labeled look and feel.
What if I like my current sales process?
We understand. DCR exists to simply speed up and simplify the financing part of your sales process so you can close deals faster. The choice to accept these improvements are completely yours. Do what you think is best for your business in a competitive environment.
Can I use my preferred lenders with DCR?
We have vetted the most professional and competitive lenders on the market for various credit profiles. They can get your customers the best deal in a very short period of time. We may have your preferred lenders already in our network. If not, we would welcome the introduction.
How much lender babysitting is required?
None. Once a customer completes the application and selects their financing, the lender and the customer communicate with each other. You can keep an eye on the process in your DCR portal, but you won’t need to intervene at any time.
Can I add points to the loan?
Yes, with the savings from lender sales person commissions that don’t exist with DCR, you can choose to mark up the loan, creating a new revenue stream for your business. Or choose to pass along the savings when price sensitivity is high or the deal otherwise requires it.
About Dealer Credit Resources
The old way of getting equipment financing is slow and outdated. At DCR, we find the best financing options for any credit score in under three minutes so manufacturers, distributors, and dealers can close more sales in less time.
The DCR team includes experts in credit and finance, marketplace solutions, machine learning and artificial intelligence.